Emirates Melbourne Cup
The Job:
Emirates approached and employed Stencil during it’s tenure of being the major Cup sponsor.
The Brief:
To amplify their digital sponsorship outside of TV rights.
The Result: Producing and media buying photography, video and cinemagraphs, in real-time across META, Twitter, and YouTube, whilst content teams engaged with influencer and celebrity posts ensured that we had the highest share of voice over the carnival period.